PROGRAMS & EVENTS

Join us for a FUTURE NOW Leadership Talk with Mona Munayyer Gonzalez, President of Pereira O’Dell, one of the industry’s most respected independent agencies. As President, Mona oversees business strategy, growth, talent experience, and day-to-day operations—bringing a deeply human-centered approach to how agencies grow, pitch, and sustain culture. Over her 11-year journey at Pereira O’Dell, Mona has played a pivotal role in reshaping the agency’s commercial foundation. Formerly Chief Growth Officer, she pioneered an innovative model that unified new business, PR, and talent—traditionally siloed functions—into a single growth organization. The result: more authentic client relationships, deeper partnerships, and a standout 40% win rate in 2024, all while protecting the agency’s culture. Her promotion to President in 2025 reflects the impact of her leadership on both the business and the people behind it. Beginning her career at JWT and BBDO, and later holding leadership roles at The Barbarian Group and Pereira O’Dell, Mona has helped lead award-winning work for brands including TikTok, MINI Cooper, SNICKERS, Coca-Cola, General Mills, Clinique, GE, and Memorial Sloan Kettering. Her leadership has been recognized by Adweek Agency All Star, AdAge Women to Watch, and Campaign US Inspiring Women. Mona brings cultural intelligence into the room not to soften business—but to redraw the lines of power, perspective, and progress. She is a founding member of Chief, serves on the board of Fearless Beauty, and is deeply committed to building a more equitable, sustainable, and inclusive industry. In this conversation, Mona will share candid insights on: - Rethinking growth and pitching in today’s agency landscape - Why talent strategy is business strategy - Leading with humanity without sacrificing performance - Challenging industry norms and building power more inclusively - What emerging creatives and strategists should know about leadership now This Leadership Talk is ideal for students and early-career professionals curious about advertising, strategy, leadership, and what it really takes to build an agency—and a career—that lasts. We will have a Q&A with the audience. Please bring your questions. Please RSVP by March 3. Space is limited.